Global Handwashing Day was officially endorsed by the Ministry of Environment of Pakistan, the lead agency for the implementation of the International Year of Sanitation in Pakistan. Local coalition included participants from 25 organizations representing Government, the Private Sector, NGOs and the Academics.
The Day was celebrated on 15th October, but many activities started some days before. For example, newscasters endorsing the need of washing hands before meal times were aired on the 7 pm news bulletin of the local Samaa TV from September 5th until the 15th of October. The local coalition worked to reach more than 1 million children with handwashing activities in all four provinces of Pakistan.